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Tanzania Tourist Board is a government organization which was legally established by Tanzania Tourist Board act, CAP 364 of 1962 and amended by act by act No. 18 of 1992. TTB was formed after the disbandment of the Tanzania Tourist Corporation. The Board is mandated with promotion and development of all the aspects of tourism industry in Tanzania.
Tanzania, the leading and preferred tourist destination in Africa.
To promote tourism by using modern and relevant tools to achieve higher socio–economic development in Tanzania.
The institution will continue to discharge its responsibility by observing transparency, accountability, responsibility, competence, discipline, team spirit, innovativeness, quality customer service, productive partnerships, socio responsibilities and recognition of employees.
The main functions of the Tanzania Tourist Board are:
To adopt all such measures as it may consider necessary advertise and publicise Tanzania as a popular tourist destination;
To encourage by such measures as it may deem fit for the development of such amenities in Tanzania as may enhance the attractiveness of Tanzania to tourists;
To undertake research, experiments and operations as may appear to be necessary to improve the basis of the tourist industry;
To foster an understanding within Tanzania of the importance and economic benefits of the tourst industry;
To make all such inquiries and collect all such information as it may deem necessary for the purpose of carrying out its functions.
Tanzania Tourist Board has the Board of Directors which is appointed after every three years. The Chairman of the Board is appointed by the President of the United Republic of Tanzania, and the Minister for Natural Resources and Tourism appoints directors.